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For this year, Gucciannounced a special limited 8-8-2008 collection of just 8 fashion accessories that will be available exclusively through Gucci Hong Kong and China stores. The special edition pays homage to competitive sports and is supposed to epitomize sporty luxury, according to Gucci creative director Frida Giannini. Cornerstone of the campaign is the new I-Gucci watch, which is unique to the 8-8-08 campaign in both coloring and sporty appearance. It also happens to be the first digital time piece Gucci has ever released – its digital face is capable of displaying both numerical and clock-hand formats. Other specs include a 44 millimeter steel frame casing, a red monochrome rubber strap (embossed with Gucci’s iconic GG pattern on its inside) and selection of multiple time zones. The 8-8-2008 collection also features an unlikely accessory in form of a bicycle. The bike is built for leisure and sports bold red double GG leather details such as the seat and the handle bar grips. On a personal note: Being somewhat of a bike fetishist myself, I feel like the Holland-style bike defies the whole concept of the campaign. If the collection is conveying a sporty spirit, why not collaborate with a real competitive race bike maker such as Specialized and give Gucci lovers a real sport toy for their money’s worth? I suppose my perception of “sports” are quite a bit different than the creative department at Gucci envisions. Judging their frail Chinese campaign model, his stature and lack of sporty appearance, entirely justifies my criticism of the nature of the campaign. In my humble opinion, this collection’s ties to competitive sports should have been dropped for the sake of real athletes around the globe. Moving on from an athlete’s rant, the limited collection also features two pieces of luggage in the bold red “La Pelle Guccissima”. The first is a study leather duffel bag and the other a soft-leather messenger bag with Gucci’s Green-Red-Green web on its shoulder strap. You can view the full limited edition here, while this page offers an exclusive video, giving insights into the shooting and creation of the campaign pictures. As mentioned, most items will only be available through Gucci boutiques in HK and China, the I-Gucci watch will be available globally.

Here is Hot 10 of Gucci Handbags for Spring-Summer 2007 along with the prices for the marvelous pieces:

#1. Red Python – this fringe handbag can also be found on the cover of Vogue’s Accessory File for May 2007:
“The slouchy bag is back on the scene, this time in opulent skins and the perfect boho-glam accent, fringe”.

Red Python – ‘indy’ large top handle bag with single handle, detachable shoulder strap, engraved gucci script logo, tassels with bamboo detail, metal plates, studs, inside zip pocket, and cell phone pocket. Red python with red suede trim and silver hardware.

$4990

# 2. Gucci Silver Python – the same handbag but in a different color, it looks adorable in this spring-summer favorite silver shadow, does not it?

$4990

# 3. White and Red embroidered canvas handbag – embroidered canvas is big this season, it creates the spirit of summer and vacation and helps to create a spring-summer romantic look.

White and Red – ‘peggy’ top handle bag with single bamboo handle, removableshoulder strap, inside zip pocket, and cell phone pocket, offered in medium. White/red embroidered canvas with white leather trim and light gold hardware in large size.

$3250

#4. Blue and Red embroidered canvas handbag

Blue and Red – ‘pelham’ medium shoulder bag with double braided straps, tab snap closure, horsebits, studs, bottom feet, and inside zip pocket. Blue canvas with red floral embroidery, blue leather trim, and light gold hardware.

$4150

# 5. Gucci Platinum Leather Handbag

Gucci Super Silver – ‘britt’ medium tote with double adjustable straps, single detachable shoulder strap, magnetic snap closure, interlocking G ornament, inside zip pocket, and cell phone pocket. Platinum leather with light gold hardware.

$1730

# 6. Gucci Black Patent – patent is one of the hottest trends of sping-summer 2007, it’s worth mentioning that black patent will continue on to fall and winter of 2008 ( as designer collections have shown)

Gucci Black Patent – ‘romy’ medium shoulder bag with snap closure, detachable strap with metal bars, horsebit ring buckle detail, engraved gucci script logo, metal plates, studs, inside zip pocket and cell phone pocket. Black patent leather with silver hardware.

$1750

# 7. Gucci Pure Python – this famous handbag in big size has been featured in many ads by Gucci (it’s also in shown the Gucci Cruise Ad at the top)

Gucci Pure Python – ‘peggy’ top handle bag with single bamboo handle, removable shoulder strap, inside zip pocket, and cell phone pocket, offered in medium and large sizes. Sand python with light gold hardware.

$3690

# 8. Golden Gucci – golden color and shadows are the favorites of summer and spring 2007, if you want to be“a la vogue” in the upcoming months, make sure there is a golden purse in your fashionable armoire

Golden Gucci – ‘peggy’ large shoulder bag with double braided straps, drawstring closure, tassel with bamboo detail, bottom feet, and inside zip pocket. Copper python with copper leather trim.

$2990

#9 White Gucci – big white handbags have been featured in many fashionable editions, they are indispensable if you want to freshen up your spring-summer look, besides many celebrities (Jessica Biel, Victoria Beckham, Jessica Alba, Paris Hilton) have been caught “white-handbagged” lately.

White Gucci – ‘positano’ medium tote with detachable double straps, scarf, inside zip pocket, and cell phone pocket. White leather with white/rusty printed silk scarf and light gold hardware.

$1835

#10. Black Gucci is a basic Gucci bag indispensable in everyday life. Successful business meetings could not possibly go without this strict looking and yet fabulous companion.

Black Gucci – ‘britt’ large tote with double adjustable straps, tab snap closure, double G ornament, bottom feet, inside zip pocket, and cell phone pocket.Black leather with light gold hardware.

$1730

Voila!

So, which of those Gucci did you like best, my fabulous friend?

PS: After careful consideration those four figure numbers do not look that scary after all. So we actually might allow ourselves a bit of Gucci luxury this summer, don’t you think?

Founded: in 1921 in Florence, Italy
Headquarters: Amsterdam, The Netherlands
KeyPeople: Guccio Gucci (Founder),
Robert Polet (Chairman, President & CEO), Alexis Babeau (CFO),
Frida Giannini (Creative director)
Official Website of Gucci

The House of Gucci, better known as simply Gucci is an Italian iconic fashion and leather goods label. It was founded by Guccio Gucci in Florence in 1921. He opened a small luggage and saddlery company that was selling exclusive leather goods created and produced by the best Florentine craftsmen.

Nowdays Gucci is one of the most famous, prestigious, iconic and easily recognizable fashion houses in the world.

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